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Macy's Promotional Code 20% Off - December 2018
Macy's Holiday Shopping Tips
Macy’s can celebrate Christmas early this year thanks to a successful new off-price format, called Backstage.
Macy’s has been doing the work quietly and steadily, without much fanfare. They opened 121 new Backstage sections, 60 of them in the third quarter. 166 Macy’s stores now have Backstage format in them, which is 25% of the fleet. With this strategy Macy’s is trying to become compatible with TJX Companies (TJ Maxx and Marshall’s) and “dialing up” the marketing for their affordable brand.
This extra marketing push came very handy before the holidays. All the stores with Backstage reported solid single-digit sales gains for the third quarter.
Backstage is usually opened in the areas of the store where performance has been lacking. Backstage is like a separate store within the store where shoppers will find heavily-discounted regular merchandise from various other departments or specific brand for Backstage.
This new strategy not only helps improve productivity, but also sets Macy’s brand apart from all other department stores that don’t have such concept, like JC Penny, which is currently going through some tough times.
Macy’s has an upper hand in location too, because direct competitors like TJ Maxx or Marshall’s are usually in strip centers, leaving malls vacant for such format and making Backstage very unique.
This format has been debuted in 2015 in six free-standing stores, is currently growing substantially, and will only continue to expand in 2019.
Macy’s CEO Jeff Gennette says that the ultimate goal is to have Backstage in every single Macy’s store. It’s unlikely that Backstage will pose immediate threat to TJ Maxx and Marshall’s, as only a few stores like that operate today. However, if Macy’s can keep the momentum, expand rapidly, and build many free-standing brand stores, the competitors can see serious changes in the near future.
This should come as a warning to the competitors, making them less secure long term and weary short term. Consumers will only benefit with more choices and more competitive prices. This is clear from reviews on Instagram from those shoppers that had a chance to give Backstage a try already. People love the prices and the selection.
Macy’s Black Friday Sales and Hours
Macy’s Black Friday ad for 2018 has finally made its appearance. It includes quite a few door buster items that will be free after mail-in rebates – small kitchen appliances, clothing, accessories, and furniture. It also features great discounts and prices for various merchandise and apparel.
To make shopping even sweeter, Macy’s features two amazing store-wide coupons for all purchases, online and in-store. You will get $10 off eligible purchases of $25+ and $20 off orders of $50 or more. Make sure you read the small print before applying those coupons as not all merchandise is eligible. Prices will increase after 1 pm on Black Friday.
5 pm – 2 am Thanksgiving Thursday
6 am – 9 pm Black Friday
The best deals from the ad:
- Free select glassware sets in store only, after mail-in rebate ($30 value)
- Free select tote bags in stores only after mail-in rebate ($35 value)
- $79.99 Keurig Classic Series ($144.99 regular)
- $50-100 off select Dyson vacuums
- 65% off select bedding
- 50-60% off men’s shoes
- $19.99 select women’s tops, sweaters, and more
- $80 off Apple Watch Series 3
- 60% off select baby and kids apparel
- 70% off fine jewelry clearance section
- $10 for select beauty gift sets
Now let’s take a look at 2017 deals that Macy’s had for Black Friday. Door busters were offered from 5 pm on Thanksgiving to closing at 2 am and then again on Black Friday from 6 am to 1 pm, and 8 am to 1 pm on Saturday. Online shopping and live deals lasted Thursday through Saturday.
Here is a look at some winning deals:
- 10 door busters, including glassware sets, tote bags, and free small kitchen appliances. All of that after mail-in rebates.
- $99.99 Keurig Plus Series with $15 mail-in rebate ($189.99 regular)
- Dyson vacuums starting at $249.99 ($579.99 to $719.99 regular)
- 40-60% off select men’s designer footwear
- Apple Watch Series 1 $179-$229 ($249-$299 regular)
- $19.99 for select women’s boots ($59-$69.50 regular)
- 40-60% select handbags
Macys Shopping Tips
Macy’s is an old American staple department store that has a wide array of merchandise and can be your one-stop shopping destination. It has been in operation for over 150 years and sold designer clothes, fashion accessories, beauty supplies, and home goods to a few generations of Americans.
Macy’s has almost 800 locations, so there is a Macy’s store near you somewhere.
No matter what is on your shopping list, from kitchen towels to jewelry, you will find great deals if you know where to look. Read on to find a few tips how get what you need without breaking a bank:
1. Free shipping
Shipping can be costly, but Macy’s has a few ways to avoid it. For example, shipping is always free for orders of $99 and more and it shouldn’t be hard to get to this amount with all the merchandise in different departments. There are a few options for shipping, but you should select the slowest method, others are rarely free even with $99 purchase. There are also free shipping coupon codes from time to time.
2. Easy returns
Online purchases can be returned any time. You will receive full refund with the receipt. You can return unwanted items to your local store or ship them back. Even gifts can be returned for full-price Macy’s Happy Returns gift card with the receipt. If you don’t have a receipt, you can still get your money back in a gift card for the lowest selling price of the item in the last 180 days.
3. Macy’s credit card
Macy’s credit card or Macy’s American Express card holders get additional discounts, special savings, and Macy’s Star rewards. Rewards include surprise savings at the checkout and up to 12 mailed coupons per year. Elite and Premier Elite Macy’s Star Rewards clients get birthday rewards and 15% off special events. It pays to be loyal.
4. Monthly one day sales
Every month, usually on a third weekend of a month, Macy’s holds one day sale, which offers the best deals. Deals vary every month, so you will never be bored and will eventually find something that you need with a deep discount. Clearance items also get discounted and coupons can still be applied.
5. “Thanks for Sharing” program
From September to December Macy’s offers customers to join this program for $25. $10 of this fee goes to various causes Macy’s supports – Make-A-Wish, The RESPECT! Campaign, The Breast Cancer Research Foundation, and Go Red For Women. Once enrolled, Macy’s Star Rewards members get 10% Rewards.
6. Price adjustments
When you buy something and notice that that same item got discounted in the next 14 days, you can submit a request for price adjustment online, and you will be refunded the difference. Macy’s wants to be transparent and always treat the customer right.
7. Friends and Family sales
This amazing sale happens two times per year, when you can get 25% off your entire order. One of those sales is in spring and another at the beginning of December, so stock up on those Christmas gifts. A discount like that is definitely worth waiting for if your shopping is not urgent.
8. Sign up for emails
If you want to be informed about upcoming sales and special events, sign up for Macy’s emails and stay in-the-know. You will also hear about new trends, new merchandise, and new stock.